It's no secret that since the emergence of search engines, and to date references are the most important tool for site promotion. It's no secret that links to the site and the content of the page where reference is still are the main criteria when calculating the relevancy of search engines, or any other web site. For the first time with this task excellently specialized directories (directories of links), where any person could add a link to your website. The classic reference is a directory with links to various Internet sites, broken down by subject categories (services and ads, catalogs, dating, etc.). And everything nothing, but over time the number of sites has increased so much that in this directory to find something specific it is almost impossible. It is also not to add very high quality updates of the directory. Many sites disappear, and links to them can stand for a long time.
Besides the race for first place in the tops, and of course rankings in search engines turned many such directories linkopomoyki. In the end, the result does not take long. Many catalogs links now banned by search engines and links from those directories that are still running a low weight in calculating the relevance of the site. Good results in this situation can give work to message boards. Here are the most obvious advantages: 1. Message boards visited by a large number of conventional network users (which can not be said about link directories), which increases the chances of a direct transition to the described site. Especially after mass advertisements. 2.
Typically, free classified ads for goods and services, has a much longer "life" in comparison with directory of links. 3. Search engines 'warmer' refer to the bulletin boards, rather than to Directory links. At the same time on many boards can be in the ad, or contact leave a direct link to your website. And some boards are allowed to use keywords in the links ANCOR. For example: "… Our site is inexpensive advertising, classifieds hands of Moscow and St. Petersburg, invites you to … "4. Usually the size of the descriptions for the posts on message boards is higher than in link directories. This allows you to place ads in the form of small surveys or articles. After all, with search engine indexing of links is very important content of the page where this link is worth. So you can get cheap thematic links with other sites. 5. And finally, for the placement of ads on boards require much less likely to place a link back. You run the ad for free, but "the board" constantly receive fresh content for your site, and therefore new visitors. In conclusion, we should add that This method also has disadvantages. First, many boards do not allow to add a direct link in the ad, not a closed tag noindex and nofollow. Many boards do not allow ads 'for life'. But in general, having a good base 'correct' boards can be a good idea to promote your site.